- Category: Writing and Blogging
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As an “influencer” I have been asked by a large corporate (via their PR Agency) to write for their company blog. They have apparently been following me for a while, particularly my technology blogs, and thought I would be a good fit.
I don’t pretend to be a professional writer or journalist but I am passionate about lots of things and have grown to love writing as an alternative to storing up everything in my very busy mind.
It was very flattering to be invited to do a paid contribution and I submitted a few topics as requested after reading the posts from other contributors. When the topics were rejected and they asked me for additional topics, I enquired about their audience and it was clear that I do not fit their target market. I have also never used any of their products and the brief was broad in some ways but limiting in others.
For a few days I have been struggling to find how I could write something that would enhance their brand yet retain my integrity and non-corporate style.